Altruism is helping behavior that is beneficial to others but clearly requires self-sacrifice. For example, people who helped strangers escape from the burning World Trade Center towers during the 9-11 terrorist attack, putting themselves at mortal risk, would be considered altruistic.

Altruism means unselfish concern with the welfare of others.

Webster Dictionary Meaning

1. Altruism
- Regard for others, both natural and moral; devotion to the interests of others; brotherly kindness; -- opposed to egoism or selfishness.
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