Definition

Share it:  Cite

More from this Section

  • Industrial products
    Industrial products are those purchased for further processing or for use in conducting ...
  • Integrated marketing communications (IMC)
    Integrated marketing communications (IMC) is a concept that carefully integrating and ...
  • Virtual mall
    Virtual mall is a model similar to a shopping mall in which multiple online merchants ...
  • Reciprocal buying
    Reciprocal buying is a practice where in two or more companies become mutual customers, ...
  • Market penetration
    The company growth by increasing sales of current products to current market segments ...