Definition

Share it:  Cite

More from this Section

  • Banner ad
    Banner ad is a rectangular space appearing on a Web site, paid for by an advertiser, ...
  • Synergy
    ...
  • Customer perceived value (CPV)
    Customer perceived value (CPV) is difference between the prospective customer’s evaluation ...
  • Branding strategy
    Branding strategy refers to the number and nature of common and distinctive brand elements ...
  • Web site
    Web site is the virtual location for an organization’s presence on the World wide Web, ...