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Related Definitions
Fiduciary relationship Fiduciary relationship is the an agreement between a bank and its customer in which the bank becomes responsible for managing the customer’s funds or other property.
Fiduciary obligation Fiduciary obligation means the obligation to always act in another’s (franchisor and franchisee) best interest; it is a mistake to assume that a franchisor...
Dissonance-reducing buying behavior Dissonance-reducing buying behavior occurs when consumers are highly involved with an expensive, infrequent, or risky purchase but see little difference among brands.