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Related Definitions
Life time value Life time value is the net present value of the revenue stream for any particular customer over a number of years.
Customer lifetime value (CLV) Customer lifetime value (CLV) describes the net present value of the stream of future profits expected over the customer’s lifetime purchases. The ...
Lifetime value of a customer Lifetime value of a customer is the revenues and intangible benefits (referrals and customer feedback) from a customer over the life of the
Customer lifetime value Customer lifetime value is the value of the entire stream of purchases that the customer would make over a lifetime of patronage.