Definition Of


Franchisee refers to an individual or firm that enters into a franchise agreement and pays an initial fee and an ongoing royalty to an franchisor in exchange for using the franchisor’s trademark and method of doing business.

Franchisee is the individual or business firm purchasing a franchise.

Share it:  Cite

More from this Section

  • Private accountant
    An accountant working in any position not included in public accounting; may work in management ...
  • Cost leadership strategy
    Cost leadership strategy is the Generic strategy in which firms strive to have the lowest ...
  • Focus Group
    A focus group is a gathering of six to ten people who are invited to spend few hours with ...
  • Operational Business Plan
    Some established business will write an audience an operational business plan which is ...
  • Prospectus
    Prospectus is a document that presents a company’s financial data for several consecutive ...