The-definition.com

Definition

Creativity

Creativity is the process of generating a novel or useful idea. Opportunity recognition may be, at least in part, a creative process. On an anecdotal basis, it is easy to see the creativity involved in forming many products, services, and business. Increasingly, teams of entrepreneurs working within a company are sources or creativity for their firm.


Creativity is the capacity to develop novel solutions to perceived organizational problems.

Share it:  Cite

More from this Section

  • Reverse Mortgages
    Reverse Mortgage is basically a mortgage loan that enables homeowners to borrow money ...
  • Mature Industry
    A mature industry is an industry that is experiencing slow or no increase in demand, has ...
  • Penetration Pricing
    Penetration Pricing Strategy is a major marketing tactic of setting a relatively low price ...
  • Double-entry bookkeeping
    Double-entry bookkeeping is the process by which accounting transactions are entered; ...
  • Buying Intentions Survey
    Buying intentions survey is an instrument that is used to gauge customer interest in a ...