The-definition.com

Definition

Infomercial

An infomercial is a television commercial that runs as long as a television show and usually includes a pitch selling an item directly to the public.


Infomercial is the form of broadcast direct marketing; 30-minute programs that resemble regular TV programs, but are devoted to selling goods or services.

Share it:  Cite

More from this Section

  • Telecommuter
    Telecommuter is an employee who works full-time or part-time at home rather than in an ...
  • Limited partnership
    A limited partnership is a modified form of a general partnership that includes two classes ...
  • Crude Oil
    Crude Oil is a petroleum product made up of hydrocarbon deposits and other organic components ...
  • Franchise agreement
    The franchise agreement, or contract, is the document that consummates the sale of a franchise. ...
  • Just-in-time (JIT) system
    Just-in-time (JIT) system is the broad management philosophy that reaches beyond the narrow ...