- To take out of the grave or tomb; to unbury; to
exhume; to dig up. - To bring out, as from a grave or hiding place; to
bring from obscurity into view.
Disintermediation Disintermediation is a big term with a clear message and important consequences– the cutting out of marketing channel intermediaries by product or service producers
Disintermediation & Channel Conflict Disintermediation is the process of eliminating layers of intermediaries, such as distributors and wholesalers, to sell directly to customers. This is a tricky process, particularly if a firm wants to sell online