Coupon
Coupon refers certificate providing a price reduction for consumers who buy a specific product; distributed by manufacturers and retailers.
Webster Dictionary Meaning
1. Coupon
- A certificate of interest due, printed at the bottom of
transferable bonds (state, railroad, etc.), given for a term of years,
designed to be cut off and presented for payment when the interest is
due; an interest warrant.- A section of a ticket, showing the holder to be entitled to some specified accomodation or service, as to a passage over a designated line of travel, a particular seat in a theater, or the like.
Category: Marketing & Public Relations
Previous: ← Cost-oriented pricing
Next: Global market →
More from this Section
- Price discrimination
Price discrimination occurs when a company sells a product or service at two or more prices ... - Market-centered company
Market-centered company is a company that pays balanced attention to both customers and ... - Buyer cooperative
Buyer cooperative is a type of online purchasing agent that brings buyers together ... - Administered VMS
Administered VMS is a vertical marketing system that coordinates successive stages of ... - Marketing channel design
Marketing channel design– designing effective marketing channels by analyzing customer ...