The-definition.com

Definition

Joint ventures

Joint ventures refer to commercial companies created and operated for the benefit of the co-owners; usually two or more separate companies that from the venture.

A joint venture is an entity created when two or more firms pool a portion of their resources to create a separate, jointly owned organization. An example is Beverage Partners Worldwide, which is a joint venture between Coca-Cola and Nestle that was created in 2001. The joint venture markets ready-to drink chilled teas based on green tea and black tea in more than 40 countries worldwide.

A common reason to form a joint venture is to gain access to a foreign market. In this cases, the joint venture typically consists of the firm trying to reach a foreign market and one or more local partners.

Share it:  Cite

More from this Section

  • Quantitative approach
    The use of quantitative techniques to improve decision making, is called quantitative ...
  • Storming stage
    The storming stage is named because of the intergroup conflict that occurs over who will ...
  • Entrepreneurship
    Entrepreneurship is the process of bringing together the creative and innovative ideas ...
  • Ethnocentric attitude
    An ethnocentric attitude is the parochialistic belief that the best work approaches and ...
  • Interactionist view of conflict
    Interactionist view of conflict is the view that some conflict is necessary for a group ...