The-definition.com

Definition

Purchasing officers

Purchasing officers refer to that personnel who perform a role similar to that of brokers or agents but are part of the buyer’s organization. Many retailers set up purchasing offices in major market centers, such as New York and Chicago.

Share it:  Cite

More from this Section

  • Market-penetration pricing
    Market-penetration pricing refers to set a low initial price to penetrate the market quickly ...
  • Internal marketing
    Internal marketing means that the service firm must orient and motivate its customer-contact ...
  • Principle of congruity
    Principle of congruity means psychological mechanism that states that consumers like to ...
  • Marketing web site
    Marketing web site refers to a Web site that engages consumers in interactions that will ...
  • Conjoint analysis
    Conjoint analysis is a method for deriving the utility values that consumers attach to ...