Rack jobbers
Rack jobbers - who serve grocery and drug retailers, mostly in nonfood items. Rack jobbers send delivery trucks to stores, where the delivery people set up toys, paperbacks, hardware items, health and beauty aids, or other items. Rack jobbers price the goods, keep them fresh, set up point-of-purchase displays, and keep inventory records.
Category: Marketing & Public Relations
Previous: ← Drop shippers
Next: Producers cooperatives →
More from this Section
- Competitive points-of-parity
Competitive points-of-parity are associations designed to overcome perceived weakness ... - Marketing return on sales
Marketing return on sales (or marketing ROS) refers to the percent of net sales attributable ... - Derived demand
Derived demand refers to a business demand that ultimately comes from (derives from) the ... - Situation analysis
Situation analysis is the review of the existing marketing plan and any other information ... - Global firm
Global firm refers to a firm that, by operating in more than one country, gains R&D, production, ...