Communication adaptation

Communication adaptation refers to a global communication strategy of fully adapting advertising messages to local markets.

Share it: CITE

Previous:
Computer Programming

Next:
Whole channel view

Related Definitions

Stakeholder communication
Stakeholder communication is the interaction with a stakeholder involving strategies,...
Communications and collaboration
Communications and collaboration is the part of net commercialization, which...
Personal communications channels
Personal communications channels mean two or more persons communicate face-to-face...
Marketing communications mix
The marketing communications mix consists of eight major modes of...
Marketing communications
Marketing communications are the means by which firms attempt to...

Categories