Consumer buying behavior Consumer buying behavior refers the actions and decisions of individuals who purchase products for personal use; choosing can
Consumer sales promotion Consumer sales promotion means activities-including coupons, rebates, samples, gifts, premiums, trading stamps, contests, and sweepstakes-directed at consumers to encourage them to buy certain
Consumer-directed health plan (CDHP) Consumer-directed health plan (CDHP) is a generic term for a plan that combines a high-deductible health insurance plan with a health savings account (HSA) or health reimbursement arrangement (HRA). The plans are designed to make employees more sensitive to
Consumer psychology Consumer psychology is the study of people as buyers and consumers of goods and services. It started in the 1960s mainly with a
Consumer centric Consumer centric is a web audience measurement model similar to the Nielsen ratings for TV . A panel representative of the
Consumer-to-consumer Consumer-to-consumer is the business transaction from one consumer from one consumer to another. Once limited to classified
Consumer buying motives Consumer buying motives factors that cause someone to purchase a product for personal use.
Consumer finance company Consumer finance company is a company that lends money to final consumers on their promissory notes.
Consumer market Consumer market refers individuals who buy products for their personal use.
Consumer price index Consumer price index is a figure that measures changes in purchasing power and the rate of inflation by expressing today’s prices in 1967 dollars.