Associative network memory model
Associative network memory model is a conceptual representation that views memory as consisting of a set of nodes and interconnecting links where nodes represent stored information or concepts and links represent the strength of association between this information or concepts.
Category: Marketing & Public Relations
Previous: ← Sales analysis
Next: Augmented product →
More from this Section
- Target costing
Target costing— pricing that starts with an ideal selling price based on customer considerations ... - Psychological pricing
Psychological pricing means the pricing that considers the psychology of prices, not simply ... - Complex buying behavior
Undertaken by consumers when they are highly involved in purchase and perceive significant ... - Expert channels
Expert channels consist of independent experts making statements to target buyers. ... - Selling concept
Selling concept is the idea that consumers will not buy enough of the firm’s products ...