The-definition.com

Definition

Manufacturer promotions

Manufacturer promotions are, for instance in the auto industry, rebates, gifts to motivate test-drives and purchases, and high-value trade-in credit.

Share it:  Cite

More from this Section

  • Joint ownership
    Joint ownership ventures consist of one company joining forces with foreign investors ...
  • Geographic’s
    Geographic’s is the separation of large markets into smaller groupings according to ...
  • Click-only companies
    Click-only companies– the so-called dot-coms, which operate online only and have no ...
  • Gender segmentation
    Gender segmentation refers to dividing a market into different segments based on gender. ...
  • Repositioning
    Repositioning is the process of creating a new or modified brand, company, or product ...