The
Definition Of

Geocentric attitude

Geocentric attitude, a world-oriented view that focuses on using the best approaches and people from around the globe. Managers with this type of attitude have a global view and look for the best approaches and people, regardless of origin.

 For instance, the CEO of a fast-growing manufacturer of household accessories is a Chinese immigrant who describes the company’s strategy as “combining Chinese cost with Japanese quality, European design, and American marketing.

Share it:

More from this Section

  • Functional Conflicts
    Functional Conflicts that support a group’s goals and improve its performance.
  • Halo effect
    Halo effect refers a general impression of an individual that is influenced by a single characteristic.
  • Skill-based pay
    Skill-based pay systems reward employees for the job skills and competencies they demonstrate. Under this type of pay system, an
  • Industry
    An industry is a collection of firms/a group of companies producing a similar product or services. By “similar products” we mean products that customers...
  • Organizational citizenship behavior
    Organizational citizenship behavior (OCB) is discretionary behavior that’s not part of an employee’s formal job requirements but that
  • Programmed decision
    Programmed decision means a repetitive decision that can be handled using a routine approach.
  • Expectancy theory
    Expectancy theory is the theory that an individual tends to act in a certain way, based on the expectation that the act will be followed by a